Digest: Viant Acquires Waymark; Global to Acquire Alight Media in UK Outdoor Push
Viant has agreed to acquire Waymark, a video advertising platform that uses AI to help businesses create video ads quickly and affordably. The ...
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Google Faces Ad Tech Lawsuit in Australia; UK Gov Proposes Exception to Copyright Law ...
Exchange Wire.com...AITraining; EU Opens Proceedings Against TikTok on Election Risks. by Aimee Newell Tarín on 18th Dec 2024 in News. News in brief: Google Faces New …
Creativity in the Age of Generative AI: How Does Ad Tech Benefit? - Exchange Wire.com
Amid the generative AI revolution, how are advertisers using the new tech to enhance creativity? We explore how AI is being harnessed, and how ad …
Predictions 2024: Economy - Exchange Wire.com
It has been a testing year, as inflation and the cost of living crisis have brought about challenges for advertisers and consumers alike …